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The Better Cheddar Gets Better With Age

Reported by: Mark Clegg
Email: clegg@nbcactionnews.com
Last Update: 4/06/2009 8:57 am
KANSAS CITY, Mo. - Serving up fancy meals is easy when you know where to start.  One local company has been the source for specialty foods for a quarter of a century.

The Better Cheddar is one of the oldest stores on the Country Club Plaza. As some cheeses get better with age -- so does this specialty food store. They carry cheeses, sauces, snacks -- just about anything you can think of to spruce up a special occasion.

“We strive to have the best possible product that the market will bear,” said owner Ron Shalinsky.

Shalinsky bought the store in 1983 at the age of 26. He opened a second location in Prairie Village in 1986. He says it's been their attention to customer service and great products that keep customers coming back.
“We cut everything, all of the cheeses to order in our store. It's not something that's pre-cut and cryovaced in some far off factory.”

Ron says food tends to be cyclical. With the popularity of so many cooking shows, more and more people are venturing back into the kitchen.

The Better Cheddar staff is ready to lead you to whatever you might need for a simple family dinner, or your next dinner party.

“We just take them by the hand and walk the through the store and help them select what you need for your party,” Shalinsky said.
Don't think you're a chef? They say never fear. Even a small addition to a nice dinner can make you stand out from the crowd. For example, Shalinsky says start with a different appetizer.

“Of course cheese makes a perfect appetizer,” he says. “There are a lot of ready-made things in jars, like tapenade, pickled vegetable, and others -- things that make great appetizers that you don't have to do anything, just open up and put out.”

If you can't find what you're looking for, The Better Cheddar will try and find it. They're constantly changing their inventory based on trade shows, trends and customer suggestions.

If you're looking for a good suggestion on wine to go with that cheese, check out Better Cheddar's wine tastings each Saturday from 2 to 4 p.m. at their Plaza location.


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